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An overarching strategy incorporating debt, investment, and pension holdings brings clarity and leads to better decisions. 

  • Ultimately, of course, your assets need to be invested properly.
  • When investing clarity is key, and technology plays a key role. Being able to access a full array of information, across all of your various accounts brings everything together. It means less time piecing statements together, which is better spent on getting the big decisions right.
  • Our technology simplifies your administration, and helps to drive our investment solutions. It is fundamental to investing in the modern era, and a key component of our proposition.

Understanding risk, and knowing how your portfolio will behave in the short, medium and long term

The starting point when narrowing down your investment approach is to assess the level of risk you are comfortable with, and set parameters for your portfolio. In conjunction with Oxford Risk, we assess your natural appetite for risk, before discussing options and agreeing an approach you are comfortable with.

Over time we continue to reappraise your views on risk, and rebalance your assets to ensure they continue to map to your preferred risk rating. Portfolio drift is common for portfolios left for prolonged periods of time, ensuring that your assets remain inline with our agreed level of risk is inherent within our ongoing services.

How to choose, in a world full of choice

Kellands are truly independent, with access to the whole of the market. The result being significant choice, when determining how best to invest our clients funds. Kellands do not have strategic ties or alliances with any of the fund managers we engage with.

We do, however, establish meaningful working relationships with fund managers as well as other providers, such as pension companies. The aim is to ensure we fully understand their approach, and can share this with clients, as well as recognise the relevance of changes to their offering over time. We want our chosen suppliers to work with us and excel, but we will actively challenge and change them if it is best for our clients.

A fundamental principle when investing our clients funds, is the need for investments to be diversified, easily realised and competitively priced. We do not favour narrow, opaque, aggressive or untested solutions.

Over time we continue to reappraise your views on risk, and rebalance your assets to ensure they continue to map to your preferred risk rating. Portfolio drift is common for portfolios left for prolonged periods of time, ensuring that your assets remain inline with your agreed level of risk is inherent within our ongoing services.

To narrow the search, we utilise a specialist investment fund rating agency who provide whole of market fund screening and research for hundreds of investment propositions. They provide us with a manageable, but comprehensive range of solutions from which Kellands in house investment committee perform further due diligence and fund manager contact, to determine whose propositions best suit our clients needs.

 

The comfort factor

  • Diversification is the key to achieving successful long-term returns, in a controlled fashion. As a result the core building blocks for Kellands portfolio are multi asset funds, or managed portfolio solutions, or a combination of the two.
  • Both routes aim to invest in a variety of assets, to an agreed objective and level of risk.
  • Risk-Rated Fund Ranges We have a diverse range of clients with different investment objectives and investment time-frames. Therefore, we prefer the fund managers we invest time and resources into to be able to offer a range of investments that can benefit our whole client base.
  • Relationships with Fund Managers We seek out fund managers who offer market leading investment solutions, and are willing to form a collaborative relationship with Kellands. This ensures that our Advisers have detailed knowledge of their investment process and ensures that the fund managers remain accountable for the performance of their investment strategies.
  • Long-Term We intend for our chosen strategies to be long-term investments, however, this does not mean that we won’t remove underperforming funds from our panel, if necessary.
  • Tailored Some clients may simply be looking for a suitable, well constructed portfolio. Others will have more specific tastes or remits, such as investing sustainably. We tailor your blend of investments to marry your needs to our core principals. 

Track and monitor

  • Each year, we will formally review your financial plan. You will receive a detailed report covering financial planning considerations moving forward and investment performance analysis. We chart your investments and compare them to a suitable benchmark to add confidence that your portfolio is doing well on a relative basis.
  • No doubt the industry, and investment landscape will continue to evolve at pace. As an independent and dynamic organisation, Kellands are well placed to adapt and evolve your strategy, to ensure future opportunity is captured.
  • All years throughout your career are key and irreplaceable from a wealth creation perspective. We will track the trajectory of your invested assets, relative to your retirement aspirations. Over the course of time, this will culminate in us building and implementing an income strategy, to take you into retirement. A skill set in which we excel: incorporating tax efficient withdrawals and a suitable investment strategy.

Track and monitor

  • Each year, we will formally review your financial plan. You will receive a detailed report covering financial planning considerations moving forward and investment performance analysis. We chart your investments and compare them to a suitable benchmark to add confidence that your portfolio is doing well on a relative basis.
  • No doubt the industry, and investment landscape will continue to evolve at pace. As an independent and dynamic organisation, Kellands are well placed to adapt and evolve your strategy, to ensure future opportunity is captured.
  • All years throughout your career are key and irreplaceable from a wealth creation perspective. We will track the trajectory of your invested assets, relative to your retirement aspirations. Over the course of time, this will culminate in us building and implementing an income strategy, to take you into retirement. A skill set in which we excel: incorporating tax efficient withdrawals and a suitable investment strategy.

Over time we continue to reappraise your views on risk, and rebalance your assets to ensure they continue to map to your preferred risk rating. Portfolio drift is common for portfolios left for prolonged periods of time, ensuring that your assets remain inline with your agreed level of risk is inherent within our ongoing services.

To narrow the search, we utilise a specialist investment fund rating agency who provide whole of market fund screening and research for hundreds of investment propositions. They provide us with a manageable, but comprehensive range of solutions from which Kellands in house investment committee perform further due diligence and fund manager contact, to determine whose propositions best suit our clients needs.

 

Understanding risk, and knowing how your portfolio will behave in the short, medium and long term

The starting point when narrowing down your investment approach is to assess the level of risk you are comfortable with, and set parameters for your portfolio. In conjunction with Oxford Risk, we assess your natural appetite for risk, before discussing options and agreeing an approach you are comfortable with.

Over time we continue to reappraise your views on risk, and rebalance your assets to ensure they continue to map to your preferred risk rating. Portfolio drift is common for portfolios left for prolonged periods of time, ensuring that your assets remain inline with our agreed level of risk is inherent within our ongoing services.

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